NK Expand
Czech Republic / Company ID 09154001
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The development and execution of marketing strategies aimed at successful entry and long-term operations in foreign markets.
Completed projects
| Project | Export marketing strategy |
|---|---|
| Client | Gymnathlon |
| Year | 2024 |
| Description | The Gymnathlon brand offers an innovative program focused on sports activities for children aged 2.5 to 11 years. Its main idea and philosophy is to build a lifelong positive relationship with sports for children. After their success in the Czech Republic, the owners of Gymnathlon decided to expand their services to international markets. They addressed us to design an effective marketing strategy for the expansion that would deliver the desired results. We focused on the German market and chose to establish B2B partnerships with German sports institutions, such as fitness centers, sports halls, schools, and gyms, to open sports courses for German children in these selected locations. Results: 17% increase in course enrollment. Website traffic growth: Active promotion on social media led to a 13% increase in visibility and website traffic for Gymnathlon. Increased awareness: Promotion in 40 Facebook groups and on 10 Facebook pages. Successful localization of campaigns: Posts, translated by native speakers and adapted to the German tone, were successfully placed in all local groups where the sports courses were taking place. |
CONTACTS
- Address
-
NK ExpandJiří Neužil MSc.Poštovská 68/3Brno60200Czech Republic
- Contact person
- Jiří Neužil
- Phone
- +420 722 344 223
- Mobil
- +420 605 087 511
- expanze@nk-expand.cz
- WWW
- https://www.nk-expand.cz/
Language skills: Czech, English, French, German, Italian, Slovak, Spanish